Digital Marketing & Communications Associate

Qualifications:

Bachelor’s degree in Marketing, Communications, Arts or related field
Previous experience in digital marketing or social media management
Preferred Certifications such as Google Analytics, HubSpot Content Marketing or Email Marketing, Meta Digital Marketing
Knowledge of graphic design, particularly page design and typography;
Basic photography skills & DSLR Camera knowledge;
Expertise in Google Analytics 4, SEO, and social media algorithms
Proficiency in paid media management and lead-capture optimization
Strong digital content creation and copywriting skills
Knowledge of social media platforms and digital marketing strategies
Understanding of paid advertising platforms such as Google Ads or Meta Ads
Strong communication and interpersonal skills
Creativity and attention to detail
Strong organizational and time management skills
Ability to manage multiple projects and deadlines
Strong analytical and problem-solving skills

Reports to:

The Understandings, Responsibilities, Skills, Values and Mindset:

Collaborates regularly with the Communications & Brand Design Manager on social media strategy, digital storytelling and communications design projects.
Covers photographic responsibilities at school events, including evening events that may be included in the AIS-R Yearbook.
Monitors annual school events calendar.
Executes daily digital presence including social media management and community engagement in line with the Brand-Building playbook- (eg: Moments that Matter)
Manages paid media campaigns (Google Ads, Meta, LinkedIn) for admissions lead generation in collaboration with AMC and Community Engagement Manager
Maintains brand consistency across digital platforms
Monitors and responds to engagement on social media channels
Supports Admissions and community engagement marketing campaigns and newsletters
Collaborates to maintain website content (news, homepage) to ensure a regular refresh cycle
Photograph key and calendared school events
Tracks and reports on digital marketing ROI and website conversion rates
Collaborates with teachers, students, and other stakeholders to tell AIS-R’s stories
Collects data on marketing performance and engagement
Assists in marketing and branding design projects, signage, invitations and programs.
Keeps well informed on school activities and publications.
Performs other related tasks and assumes such other responsibilities as may be assigned.

Terms of Employment:

Salary will be assigned from the Classified Administrative Support Salary Schedule; 200-day contract.

Work Hours: 8:00am - 4:30 pm (5:00pm on Tuesdays/4:00 pm on Thursdays)

Learning and Growth:

Performance will be evaluated in accordance with school policy by the designated supervisor.

American International School - Riyadh

Digital Marketing & Communications Associate